Setting up your store’s website and email inboxes to explain the Inclusive Access program and answer FAQs can cut down on student email and phone communications during the back-to-school rush. A few suggestions:
- Create a university/college email address specifically for student communication about IA. This way, the person managing the IA program has an automatically filtered space to check for incoming communication, and if they are unable to check for those emails (e.g. if they are out sick), someone else can easily check the inbox.
- Make sure at least two people have access to this inbox, and make it clear who is taking lead on answering.
Create a landing page on your store website dedicated to explaining your Inclusive Access program. Include a brief overview of the program and its goals, savings to students from the previous semester, a list of FAQs, clear instructions for where to get help with IA issues (your IA email) or RedShelf issues (solve.redshelf.com), and a link to instructions for accessing their IA materials for the various products through the LMS and the publisher website. Create a short link for this page so that it’s easy for students to remember and easy for you to communicate.
If you prepare the email address, web page, and student access instructions ahead of time, it will be easy to copy and paste each of these pieces into the more detailed email communications you send to students after the initial introductory message.